Are you currently experiencing a drop on your website searching engine ranking and wish to know why, if that is the case then keep reading till the end as am about to show you 8 possible reasons why your website search engine ranking is dropping slowly or sharply.1. DESIGN AND PERFORMANCE
The way you website looks and performance can affect your search ranking but the best option is to have a good looking, responsive, easy to navigate and fast loading website.
When you pass all of the above then your visitors will love your website and even search engine can be able to index your website faster.2. UNIQUE CONTENT
Having a great and fasting responding website will never be enough if you don't have something interesting and unique on your website, i will point my fingers to those Nigerian bloggers who thought that blogging is about creating a website and copying what others wrote to their website.
Search engines will definitely punish those who only copies without writing anything unique on their website, i always notice a drop in my ranking when ever i stop writing unique articles so to beat this you must be adding value and something deference to your website.3. INCONSISTENCY
To the best of my knowledge search engine likes it when you publish article regularly than when you publish occasionally and if you need to rank higher then start spending more time in creating and publishing unique articles on a regular basis.4. POOR OR IRRELEVANT BACK-LINKS
Another thing that might cause your ranking to drop is poor or irrelevant back links and the best option is to build more quality and relevant links that will boost your ranking.5. LINK LOST
If you have a good link pointing to your website and suddenly the link is removed it will affect your search engine ranking that is why you need to keep building quality links though according to google is not good to spam to get link you need to earn it by creating something unique and allow others link to you.6. SECURITY THREAT (Hacking)
In other to protect end user search engine like google will drop your ranking once their system detects any threat such as malware, phishing of information etc.
Always monitor and keep your web property safe so that your visitors will not get hurt for visiting your website.7. BROKEN LINKS
You should be careful with broken links on your website because search engine don't link sending visitors to a link that actually leads to no where, there are some online tools you can use to find some broken links on your website.8. SEARCH ENGINE PENALTY
Your ranking can drop because you did something in a wrong way such as link spamming or using your website for illegal activities, then your website might be penalized.
I hope you have learned a lot from reading this article but in case you still need more clarifications simply share your comments below and i will respond to you as fast as possible.